Twisted Tex-Mex Snacks

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The Old El Paso Fiesta Twists snacks are part of the brand’s foray into the snack world to offer consumers way to enjoy some of their favorite Tex-Mex cuisine flavors in a new way. The snacks come in three flavors including Zesty Ranch, Quest and Cinnamon Churro, which are each crafted with corn twists blasted with their respective flavor. The snack was developed with consumer research and testing in mind, which influenced the twist shape, crunchy texture and Southwestern cuisine-inspired flavors.The Old El Paso Fiesta Twists are being launched with the help of Olympian Shaun White who commented on the products saying, “I grew up eating Old El Paso for taco night so it’s a dream come true to help them introduce the new Fiesta Twists. Whether I’m twisting on the snowboard or skateboard, they’re the perfect snack to enjoy my favorite Tex-Mex flavors.”

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